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Barbara Aquilani

Barbara Aquilani is Associate Professor of Management in the Department of Economics and Management (DEIM) at the “Tuscia” University of Viterbo (Italy) where she is responsible for Management, Marketing and International Marketing courses. She is also the coordinator of the master’s degree course in Marketing and Quality at this University. From 2005 to 2009 she worked as Assistant Professor at Siena University, Communication Department, Faculty of Letters and Philosophy, where she held Marketing and Marketing Communication courses. She has been involved, as presenter, in several national and international conferences and as member or scientific coordinator in various national/international research projects. Her research interests are: firm management, especially firm growth (on which she has published a book) and corporate governance; marketing (among others she has published papers on university marketing and online marketing); innovation and open innovation; co-creation of value.
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